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Mitsubishi’ Efforts for Green Ecosystem


Name of the Company: Mitsubishi Corporation

Founded: 1918

Industry type: Trading Group

Headquarters:  MarunouchiChiyodaTokyo, Japan

Revenue: ¥19,233,443 million (2011)

Mitsubishi Corporation is Japan‘s largest trading company and has its presence in seven business segments, including finance,bankingenergymachinerychemicals and food.

The Mitsubishi companies share a strong sense of corporate responsibility right from its inception and strive to enrich society materially and spiritually with active contribution towards the preservation of global environment.

Mitsubishi Corporation’ Environment CSR activities include

  • Afforestation in Malaysia
  • Dedicated Project for Conservation of Coral Reefs
  • Conservation of Local Forests in Japan
  • Fostering Eco-tourism in Argentina
  • Developing Sustainable Solutions for Urban Roads
  • Environment Education Project for School Children
  • Support for Nutritious Lunch with Organic Foods in Thai Schools
  • Green Initiatives at the Roof-top Garden of Mitsubishi Office Buildings
  • Powering Indian Villages with Solar Streetlights

  • Afforestation in Malaysia

Mitsubishi Corporation has been implementing the Tropical Forest Regeneration Experimental Project since 1990. As part of its afforestation program, it contributed to high density planting of native tree species in Malaysia to restore tropical forests in the affected regions.

Afforestation Program in Malaysia

  • Dedicated Project for Conservation of Coral Reefs

In Mitsubuishi Corporation’s Global Coral Reef Conservation Project, marine biologists co-ordinate with voluntary staffs from the company and public enthusiasts to conduct research studies on reefs and their conservation in marine ecosystem. It is operational in three sites namely Okinawa (Japan), the Midway Atoll in Northwestern Hawaiian Islands in the US and the Seychelles.

Coral Reef Research & Conservation Studies in Marine Ecosystems

In August 2012, the company also has hosted an international symposium in Tokyo on the theme of “Coral Reef Conservation and Biodiversity/Coexistence between Coral & Sea Life: What We Can Do to Help.”

  • Conservation of Local Forests in Japan

In October 2006, Mitsubishi Motors announced the Pajero Forest & Local Mountain Restoration Initiative to conserve and cultivate a three-hectare area of the Pajero Forest, located at the foot of the Japanese Southern Alps. It was a collaborative project among Mitsubishi Motors, OISCA International, an environmental conservation group, and Yamanashi Prefecture.

  • Fostering Eco-tourism in Argentina

In 2006 Mitsubishi Corporation had funded US$ 84,000 for an ecotourism project at Ibera Wetlands in Argentina. The project has had three visitor centres within the wetlands to know about the rich natural environment, culture and history of the region.

  • Developing Sustainable Solutions for Urban Roads

In 2010, Mitsubishi Estate and the Tokyo Metropolitan Government’s Bureau of Construction had worked in an initiative to spray recycled water on roads and limit rises in road surface temperature during summer.  It exploited waste water from restaurants and shops etc to accomplish this task, first implemented in the Marunouchi Building in central Tokyo to spray the Gyoko-dori Avenue that runs from Tokyo Station’s Marunouchi Entrance to Hibiya-dori Avenue.

Plan for cooling roads with recycled water

  • Environment Education Project for School Children

In 2008, The Mitsubishi UFJ Environment Foundation started the 5-year “Save Our Common Treasures of the Earth” project directed at elementary school children to commune with nature and understand its importance. The project annually hosts the Midori-no-e Concour, attracting paintings of natural subjects from nearly 30,000 children and awards grand prizes for best works.

Kids’ Paintings on Environmental Subjects

  • Support for Nutritious Lunch with Organic Foods in Thai Schools

Through its “Lunch Support Program”, The Mitsubishi Electric Thai Foundation (METF) has funded schools in Thailand under the recommendation of Thai Ministry of Education to promote students to cultivate organic fruits and vegetables in school gardens and subsequently providing them in lunch to completely realize the benefits and joy of organic farming and nourishment.

School Kids with Organic Vegetables

  • Green Initiatives at the Roof-top Garden of Mitsubishi Office Buildings

In June 2010, Mitsubishi Heavy Industries (MHI)’ subsidiary Tamachi Building Co Ltd hosted a special event in Tokyo for 30 local nursery school children to harvest sweet potatoes from the garden located at the roof top of a building owned by the company. The idea is to depict corporate’s environmental compliance and community contribution.

School Kids at the Roof-top Garden

  • Powering Indian Villages with Solar Streetlights

In a joint social work with M.S.Swaminathan Research Foundation, Mitsubishi Corporation had donated 200 solar-powered streetlights to villages without electricity in the Koraput region of Orissa, India in 2008.

Indian villagers in front of solar street lights

Highlights

  • Mitsubishi strives hard for eco-sustainability and made extensive afforestation programs in Malaysia to restore tropical rain forests.
  • The corporation has supported coral reef research and conservation in marine ecosystems with voluntary services from company employees and public enthusiasts
  • Mitsubishi has funded projects leading to conservation of local forests and eco-tourism development in Japan and Argentina respectively.
  • To encourage urban environmental sustainability, Mitsubishi worked jointly with a Tokyo local body to use recycled water for cooling of roads in summers.
  • It motivates school children to become aware of environment across world through engagement in organic farming, eco-gardening and environmental education etc.
  • For non-electrified villages in east India, Mitsubishi Corporation donated solar streetlights through collaborative works with a non-profit organization.

Sources



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