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Nissan’ Contribution to Environment Welfare


Name of the Company: Nissan Motor Company Ltd

Founded: 1933

Industry type: Car Manufacturing

Headquarters:  Nishi-kuYokohama, Japan

Revenue: ¥8.773 trillion (2011)

Nissan Motor Company Ltd is a Japanese multinational automaker headquartered in Yokohoma and was the sixth largest manufacturer in the world in 2011.

Nissan’s environmental philosophy, “a Symbiosis of People, Vehicles and Nature,” expresses its ideal picture of a sustainable mobility society and proactively addresses eco-challenges to reduce real world environmental impact from their products.

Nissan’ Environment CSR activities include:

  • Installation of Renewable Energy Systems Worldwide
  • Shipping of Nissan Cars by Sustainable Navigation
  • Recycling of Car Spares
  • Conservation of Biodiversity at Nissan’ Sites
  • Campaigns to recognize Efforts of Nissan’ Employees in Energy Conservation
  • Water Conservation Measures for Nissan’ Indian facility
  • Participation in Eco-Exhibitions & Environment Education
  • Installation of Renewable Energy Systems Worldwide

Nissan Motor Company has made significant contributions towards exploitation of renewable energy for its own demands in plants, spread worldwide.

  • Since 2005, Nissan has installed 10 wind turbines on the grounds of Nissan Motor Manufacturing (UK) Ltd which altogether account to complement 5% of the total power demands at the entire site. 

  • Nissan has co-sponsored the Japanese city of Yokohama in the “Yokohama Large-Scale Wind Power Project” for energy generation and also purchases the green power from this site.
  • In 2007, Nissan Motor Iberica, S.A. in Spain had set up solar panels for power generation and became the first ever automobile company in Europe to make attempts in utilization of solar energy for captive demands.

Solar farm at Nissan’ Spanish unit

  • Nissan’ Mexican plant, Mexicana, S.A. de C.V has installed facilities to produce hot water by solar power and also makes use of biogas for generation of 12.9GWh power in 2012, led to reduction of 6800 tons CO2
  • Shipping of Nissan Cars by Sustainable Navigation

Nissan has made possible its product logistics through energy efficient shipping services across the world. In 2012, the firm launched a car carrier ship “Nissei Maru” in Japan, equipped with an electronically controlled diesel engine, solar power panels and LED lighting in the ship’s hold and living quarters. Company sources report that Nissei Maru avoids 1400 tons of fuel and 4,200 tons of GHG emissions annually, fourth of its type.

Nissei Maru Ship from Japan

  • Recycling of Car Spares

Nissan’ attention on recycling of car spares is well understood by its consistent collection of repaired and defective plastic bumpers from dealerships since 1992 and processing them into quality components for vehicles.

 Collected waste bumpers   

Recycled product-Engine under cover

  • Conservation of Biodiversity at Nissan’ Sites

As Nissan’ technical and advanced technical development centers are located on the natural splendor of the Tanzawa-Oyama region, Japan, it strives to protect the local biodiversity, surviving in the region. The corporate also manages it with facilities like creation of walking trails at its own efforts for use of nearby residents and environment education.

Walking trails near Nissan’ sites

  • Campaigns to recognize Efforts of Nissan’ Employees in Energy Conservation

In its “Summer Power Saving Campaign” 2010, Nissan conducted a special contest for its employees by inviting them to share their actions on energy conservation to cope-up with power shortages during summer. Around 700 employees took part in the contest and the top four finishers achieved electricity use reductions of some 60% compared to the previous year.

First prize winning work at the contest

  • Water Conservation Measures for Nissan’ Indian facility

Nissan India classifies the zone water scarce where its plant is located and thus has adopted proactive water conservation measures like rain water harvesting reservoir and Reverse Osmosis (RO) facilities to avoid water deficiency in production processes.

Rainwater reservoir with area 20,000 m2

  • Participation in Eco-Exhibitions & Environment Education
  • Nissan actively participates in exhibitions to showcase its products for eco-sustainability and at the Ecoproducts 2012 exhibition, Nissan’s booth made displays and presentations on electric vehicles (EVs).

Nissan booth at Ecoproducts exhibition

  • Nissan conducts a program, “Nissan Waku-Waku Eco School” in Japan to enable elementary school children to know about environmental issues, assembling a model eco-car kit and lastly to have ride in an innovative fuel-cell electric vehicle. In fiscal year 2011, about 3,400 students participated in this program with 40 sessions, the firm conducted at schools or other external sites.

Training session on EV for school kids

Highlights

  • Nissan has incorporated robust renewable energy technologies across its plants, present worldwide to meet captive demands for power and heat.
  • The corporate has introduced an energy efficient ship in Japan to transport its consignments as a way of sustainable navigation in oceans.
  • The firm’ committed recycling of waste bumpers from cars results in production of valuable car spares with quality.
  • Nissan has defined environment management procedures to conserve local biodiversity in natural areas adjacent to its technical centers.
  • The corporate recognized and applauded energy conservation efforts of its employees in the “Summer Power Saving campaign” in Japan.
  • As proactive measures, the Japanese corporate has established water reservoirs in scarce regions to have risk free production.
  • Nissan regularly participates in eco-exhibitions and motivates school kids to have technical exposure on eco-friendly products like electric vehicles.

Sources

 


 

 



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