Transforming Dairy Farming: A Collaborative Journey towards Clean Milk - India Renewable Energy Consulting – Solar, Biomass, Wind, Cleantech
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The CLIMAFIX Summit is India’s largest climate startup summit, organized by EAI & Energy Consortium – IIT Madras. Sivakumar Muthusamy and Gnanapragasam Singaravel of Ariviya shares their thoughts on Low Carbon Materials at CLIMAFIX Summit 2022, Nov 25 & 26, 2022, at the IIT Madras Research Park, Chennai.

The session was moderated by Narendra Bhandari, Sea Fund

Other panel participants were:

Solomon Jones – Terracarb (Watch their presentation – here)

Suthagar S – Arola (Watch their presentation – here)

Vikram Bakaraju – Surya Sakthi (Watch their presentation – here)

Abhilash Subramanyam – ReWill  (Watch their presentation – here)

Prasad Gangavkar – LUXSOLI Energy  (Watch their presentation – here

In the dynamic landscape of technological advancements, Ariviya emerges as a source of innovation, driven by the collaborative efforts of its co-founders, Sivakumar Muthusamy and Gnanapragasam Singaravel. Together, they shed light on their mission to revolutionize the dairy sector and combat the pervasive issue of milk contamination.

Securing Funding and Identifying the Problem:

The influx of seed funding from StartupTN TANSEED 3.0 marks a significant milestone for Ariviya, providing the necessary impetus to address a critical challenge in the dairy industry. Sivakumar and Gnanapragasam delve into the heart of the problem: the uncertainty surrounding the cleanliness of the milk supplied to consumers.

Proposing a Solution:

Armed with a multidisciplinary approach, Ariviya harnesses the power of nanotechnology, polymer technology, and biotechnology to devise a transformative solution. Sivakumar and Gnanapragasam unveil their groundbreaking strategy: leveraging biopolymers derived from natural waste to minimize chemical usage in dairy farming practices.

Understanding the Impact:

The repercussions of milk contamination extend far beyond consumer health, impacting the well-being of dairy animals. Sivakumar and Gnanapragasam shed light on the prevalence of mastitis, a debilitating condition exacerbated by microbial contamination post-milking. With millions of milk-producing animals in India, the urgency to address this issue becomes apparent.

Trials and Success:

Ariviya’s solution transcends theoretical concepts, garnering significant results through rigorous trials. Sivakumar and Gnanapragasam share the success story of their trial, conducted at a prominent Hyderabad farm, where a significant reduction in mastitis cases was observed following the implementation of their biopolymer-based solution.

Seeking Investors and Go-to-Market Strategy:

With proof of concept validated, Ariviya embarks on a quest to secure investors and scale their operations. Sivakumar and Gnanapragasam outline their strategic approach, initially targeting B2B engagements with major dairy sectors before venturing into the realm of B2C markets.

Navigating the Competitive Landscape:

In a landscape characterized by formidable global competitors, Ariviya remains steadfast in its pursuit of innovation. Sivakumar and Gnanapragasam acknowledge the competitive terrain but underscore their distinct value proposition: a sustainable, bio-sourced solution tailored to the unique needs of the Indian dairy market.

Ariviya, under the leadership of Sivakumar and Gnanapragasam, is ready to lead a transformative shift in India’s dairy industry, bringing in a future defined by purity, health, and prosperity.

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About Narasimhan Santhanam (Narsi)

Narsi, a Director at EAI, Co-founded one of India's first climate tech consulting firm in 2008.

Since then, he has assisted over 250 Indian and International firms, across many climate tech domain Solar, Bio-energy, Green hydrogen, E-Mobility, Green Chemicals.

Narsi works closely with senior and top management corporates and helps then devise strategy and go-to-market plans to benefit from the fast growing Indian Climate tech market.

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