This post is a part of EV Next’s EV Perspectives.
EV Next, a division of EAI, is a leading market intelligence & strategic consulting firm for the Indian e-mobility sector.
This post is part of a series titled “Strategizing for E-mobility Opportunities in India” from EV Next Perspectives. See all posts for this series from here. See previous post Strategizing for E-mobility Opportunities in India
Current Market Sizes of Electric Vehicles in India
It will be instructive to look at some EV statistics for India and comparable global data.
|EVs (sales, 2017)|
|Electric bicycles||10,000||35 million (almost 95% in China)|
|Electric scooters||40,000 – 50,000||15 million (most of them in China)|
|Electric motorcycles (high power motorcycle)||<1000||0.1 million|
|Electric 3 wheelers (all variants)||2,50,000 – 3,00,000||2 – 3 million (EAI estimate)|
|Electric Cars||2000 – 3000||1.2 million (includes 0.4 million hybrids)|
|Electric buses||< 300 (EAI estimate)||250,000 (mostly in China)|
|EV Charging Infra (total installed, mid 2018)|
|Normal AC Public Charging Points||400||300,000|
|DC Fast Charging Points||150||200,000|
*EAI estimates; Rest are estimates from diverse sources
Table 1: Electric Vehicle and Charging Station Sales in India and World
Except for electric three wheelers, where India might have a reasonable share of the global market, it can be seen from the table above that India’s contribution to the global EV market is currently insignificant.
We are at the very beginning of e-mobility in India.
Challenges to EV Growth in India
The electric vehicles sector is in the nascent stage all over the world, but in many developed countries, the growth of this sector is much faster than what it is in India. Here are the key challenges to EV growth in India.
|Category||Challenge||Analysis of the Challenge|
|Cost||High Cost of EVs – EVs cost almost 50% more than equivalent conventional vehicles (mainly owing to cost of batteries)
|Performance|| Limited Range of EVs
| High Charging Time for EVs
Table 2: Key Constraints & Challenges to EV Growth
In short, it could take until about 2025 for most of the key challenges to EV growth to be resolved, and the Indian industry or government has only limited control over the solutions to these challenges.
How well do EVs Cater to Indian Market Needs?
Generic Needs for the Indian Automobile User
Let’s briefly consider the needs of the Indian automobile end user.
|Need or Pain Point||Relevant Market Segments|
|Price of vehicle||The most dominant need for most non-premium market segments|
|Running cost||The second most dominant need for most consumer mass market segments|
|Performance||An important need for premium, specialty and long distance vehicle segments|
|Custom features||Important only for select vehicle types|
|Cool factor (includes “go green”)||Important only for premium segments|
Table 3: Needs/Pain Point for Relevant Market Segment
Aspects for which EVs Satisfy Market Needs
- EVs fully satisfy two of the four key needs or pain points quite well – Running cost and the Cool Factor.
- EVs partially satisfy the “performance” needs. We say partially because while EVs do well on pickup, speed and being noiseless, their long charging time and limited range per charge bring them down on performance.
Aspects for which EVs do not Satisfy Market Needs
It is on the price that EVs face their biggest challenge – as is well known, EVs today do not satisfy the need for a vehicle at an affordable price. EVs cost between 40% – 80% higher than their conventional equivalents. The main reason for the high cost is the battery. This is why, while vehicles using lower-cost Lead Acid batteries cost perhaps 25-30% higher, vehicles using the more expensive Li-ion batteries could cost 50% or higher. In fact, electric buses (almost all of which run on Li-ion batteries), cost over 100% more than their fossil fuel equivalents.
Predictions for the Growth of Indian EV Sector
Automobiles comprise a diverse set of vehicles – from sub Rs 30,000 TVS XL for the lower-middle-class segment all the way to Volvo buses used by large corporates that could cost up to a crore. Such diversity in products and end users implies that predictions for EVs will also have high diversity. For instance, it is commonly accepted that electric two-wheelers and three-wheelers have a stronger short term business case for growth compared to electric cars or heavy commercial vehicles. Interestingly, electric buses are also likely to have a better business case than electric cars in the short term, even though an electric bus could cost up to Rs 2 crores, almost three times that of an equivalent fossil fuel-driven bus.
Considering all the factors and dimensions, the following are EVNext team’s overall inferences on the electric vehicles for India for the 2020-2030 period
2020 – 2025: During this period, 3-wheelers will continue showing good growth, and 2-wheelers will show CAGRs in the 20-30% range. The LCV sector could see moderate growth too during this period. Depending on how the Service/OPEX Model pans out, buses could also have moderate growth. Expect low growths for electric cars & electric HCVs during this period.
2025 – 2030: This period could see a growth acceleration across all sectors, with the acceleration being significant for two-wheelers, buses, and LCVs. We expect growth in electric cars during this period to still be low or modest, with contributions still around 1% or less of the total annual car sales.
The Indian EV ecosystem and the opportunities that it brings along will evolve in sync with the above trends. The following sections provide more details on these opportunities.
This post is part of a series titled “Strategizing for E-mobility Opportunities in India” from EV Next Perspectives. See all posts for this series from here. See next post The Value Chain for Electric Vehicle Ecosystem – An Introduction
The following are the posts in this series:
Know more on how EV Next can assist your business in your strategy for the e-mobility and electric vehicles sectors, Here
Wish to know everything about India’s EV market from one place? Check out the India EV Expert Guide, an 800 page comprehensive guide to the Indian EV market. Here
Categories: E-mobility, Electric Vehicles, EV Status and Trends
About EAI and BioBiz for Bio-CNG
BioBiz for bio-CNG, EAI's specialized consulting division for bio-CNG, provides assistance in market research, strategy consulting, technology vendor/supplier finder assistance and more for the complete bio-CNG value chain – feedstock sourcing, logistics, pre-processing techniques, anaerobic digestion, biogas scrubbing, biogas upgradation, end user markets for bio-CNG and digestate, and more. Send a note to firstname.lastname@example.org if you wish to take BioBiz’s assistance for the Indian bio-CNG market.
About EAI & EV Next
EV Next, EAI's specialized consulting division, provides assistance in market research, strategy consulting, technology vendor/supplier finder assistance and more for the complete EV value chain - Li-ion & Lead Acid Battery Cells & Battery Packs, BMS, Battery Manufacturing equipment, EV charging station, battery swapping station, Li-ion & Lead Acid battery recycling, and for a range of electric vehicles - e-bikes, electric bicycles, electric scooters, electric motorbikes, electric autos, e-autos, e-rickshaws, electric trucks, electric LCVs, electric buses and more. Send a note to email@example.com if you wish to take EV Next assistance for the Indian electric vehicle market.