This post is a part of EV Next’s EV Perspectives.
EV Next, a division of EAI, is a leading market intelligence & strategic consulting firm for the Indian e-mobility sector.
This post is part of a series titled ” EVolution or rEVolution? Strategizing for EV Growth in India ” from EV Next Perspectives. See all posts for this series from here. See the previous post – EVolution or rEVolution? Strategizing for EV Growth in India
Highlights of the Indian EV Industry, an EV Next Perspective
- India’s electric vehicle market size is today insignificant compared to global market size
- Electric vehicles, as part of the sustainable transportation framework, are needed to achieve multiple yet related, goals.
- While most government strategies for electric vehicles are structured around PUSH (mandates and incentives), the PULL (market needs and aspirations) should in fact be the foundation around which such PUSH components are designed.
- The key needs & aspirations of the Indian transportation market revolve around price, running cost and performance. Electric vehicles do very well on running cost and satisfy some of the performance needs, but do poorly on price.
- The key challenges – High Price, Low Range per Charge and Long Battery Times – are all technology-related and will take between 5 and 7 years to be overcome.
- There are however some possible avenues to facilitate growth in the short and medium term (2018-2025)
- There needs to be a customized growth strategy for the 2018-2025 period when most of the challenges are being overcome, and a different one post 2025 when there’s both cost and performance parity for EVs with their conventional counterparts.
- The 2018-2025 growth strategy needs to have four focus dimensions – Product/Market, Geography, Technology and Infrastructure. A well-designed strategy will comprise elements on each of these dimensions to ensure steady growth of EVs during this phase, in spite of challenges.
- During this phase, growth in EVs to be dominated by 2 and 3 wheelers, and buses, with cars playing an insignificant role. In terms of geography, one can expect EV and EV charging infrastructure growth highly concentrated in the top 7-10 cities.
- While the optimal strategy during 2018-2025 will make only a moderate contribution towards sustainable transportation goals, it will ensure a sustained but steady growth in electric mobility in the country. The optimal strategy will also lay the foundation for a much faster growth post 2025.
- The period 2018-2025 can hence be considered to the EVolution phase for the Indian EV sector, with the rEVolution phase characterized by much faster growth starting post 2025.
- During the EVolution phase, the Indian industry will have select but steady business opportunities in EV components, EV charging stations, in the intersection between solar and EV charging, battery assembly and BMS, and research and collaboration opportunities in the upstream Li-ion battery value chain.
This post is part of a series titled ” EVolution or rEVolution? Strategizing for EV Growth in India ” from EV Next Perspectives. See all posts for this series from here. See next post – Understanding The PUSH & PULL for the Indian EV Industry
The complete list of bogs in the series-
- Highlights of the Indian EV Industry, an EAI Perspective
- Understanding The PUSH & PULL for the Indian EV Industry
- The Needs & Drivers of the Indian EV Market
- Constraints, Challenges and Avenues for EV Adoption in India
- Strategizing for India’s EV Growth
- EV Next’s Strategy Recommendation for India’s EV Growth – Summary & Analysis
- India’s EV Growth – EVolution or rEVolution? – the conclusion
Know more on how EV Next can assist your business in your strategy for the e-mobility and electric vehicles sectors, Here
Wish to know everything about India’s EV market from one place? Check out the India EV Expert Guide, an 800 page comprehensive guide to the Indian EV market. Here
Categories: Electric Vehicles
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EV Next, EAI's specialized consulting division, provides assistance in market research, strategy consulting, technology vendor/supplier finder assistance and more for the complete EV value chain - Li-ion & Lead Acid Battery Cells & Battery Packs, BMS, Battery Manufacturing equipment, EV charging station, battery swapping station, Li-ion & Lead Acid battery recycling, and for a range of electric vehicles - e-bikes, electric bicycles, electric scooters, electric motorbikes, electric autos, e-autos, e-rickshaws, electric trucks, electric LCVs, electric buses and more. Send a note to firstname.lastname@example.org if you wish to take EV Next assistance for the Indian electric vehicle market.