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Toyota India EV Strategy | Toyota India’s Plans for E-Mobility – EV Next


by Narasimhan Santhanam

Toyota India’s Plans for E-Mobility – EV Next

toyota



This posevnext-logo-v-smallt is a part of EV Next’s EV Perspectives.

EV Nexta division of EAI, is a leading market intelligence & strategic consulting firm for the Indian e-mobility sector.


 

Introduction

Toyota, was a pioneer in mass-producing hybrid vehicles from 1997 and still continues to do so with a range of luxury cars. The company works strongly on innovations and has also successfully commercialized Fuel Cell powered cars(Mirai). The company is ready to launch battery electric vehicles from 2020.

Company Profile

Toyota Kirloskar Motor Pvt Ltd is a subsidiary of Toyota Motor Corporation of Japan (with Kirloskar Group as a minority owner), for the manufacture and sales of Toyota cars in India.

The company was founded in 1997 and is headquartered in Bengaluru.

Product Profile

 The company currently offers four hybrid cards in India- Camry, Prius,  Vellfire and Glanza(mild hybrid)

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Toyota Prius Plug-in hybrid vehicle

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Toyota Camry Hybrid at the Auto Expo 2018

Future Plans

  • The company showcased a pure electric vehicle, two hybrids and a plugin hybrid at the Auto Expo 2018. It also unveiled its electric concept FCV Plus
  • Akito Tachibana, managing director at Toyota’s Indian subsidiary Toyota Kirloskar, said the company will have a range of electrified solutions in the future. He expects hybrid vehicles – which combine conventional fuel-powered engines with an electric motor to improve fuel efficiency – to play a significant role in India’s drive to meet its emission commitments. 
  • Toyota plans to stick to its core business plan of introducing hybrids irrespective of the duty structure because of its firm belief that the Government will see reason.
  • Toyota will continue with its hybrid and electric plans, provide technology to Suzuki and continue to “remain a big believer” in the Indian market, which is poised to grow. It will have hybrids, electric and eventually hydrogen. 
  • Toyota Levin plug-in hybrid vehicles – The move is in line with new regulations in China that require automakers to manufacture and sell ‘new-energy vehicles,’ that is, electric cars and plug-in hybrids, starting next year. The cars will be the automaker’s first plug-in hybrid Corolla, Levin models.
  • The company has partnered with Suzuki and the partnership will roll out a small electric car for the mass segment in India and elsewhere by 2020. The car is likely to be manufactured at Suzuki’s plant in Gujarat.

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Toyota FCV at the Auto Expo 2018

R&D

The company has partnered with Suzuki and the two companies intend to conduct a comprehensive study of activities for the widespread acceptance and popular use of EVs in India. Such activities encompass the establishment of charging stations, human resources development that includes training for after-sales service technicians employed throughout sales networks and systems for the appropriate treatment of end-of-life batteries. 

Global Work

  • The company launched two low powered, 2 seater, compact size electric vehicles named i-city and Coms. They are not commercial yet and are undergoing critical R&D.
  • It also developed a network for connected e-mobility named Ha:mo.
  • In April 2019, the company announced that it would offer free access to patents for EV motors and power control units.
  • Toyota aims to use partnerships to cut by as much as half the outlays for expanded electric and hybrid vehicle components production in the United States, China and Japan.
  • In November 2019, Toyota and BYD have formed a joint company tasked with developing battery electric vehicles (BEVs) from the platform-up. It will be based in China and be established in 2020.
  • Toyota will enter a comprehensive partnership with Contemporary Amperex Technology (CATL), the world’s largest supplier of electric vehicle (EV) batteries, announced in July 2019. The deal includes the production of EV batteries and new energy vehicle (NEV) batteries for plug-in hybrids, the development of new battery technology and the reuse and recycling of spent batteries.
   
i-Road at the Auto Expo 2018  Ha:mo at the Auto Expo 2018

Read EV Next posts on the India electric vehicle strategy for these companies: ABB | ACME | Altigreen Propulsion | Amara Raja | Ashok Leyland | Ather Energy | Audi | Bajaj | BASF | Bharat Forge | Black & Veatch | BMW | Bosch | Continental AG | Denso | Exide | Exicom | Ford | Fortum | General Motors | Great Wall Motors| Greaves | Hella | Hero Electric | Honda | Hyundai | JBM | Kia | Kinetic Green | LG | Mahindra Electric | MG Motors | Nissan | Ola | Olectra | Panasonic | Piaggio | Porsche | Renault | Samsung SDI | Schneider Electric | Sun Mobility | Tata Autocomp | Tata Motors | Tata PowerTVS Motors | Uber | UL | Volvo |


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Know more on how EV Next can assist your business in your strategy for the e-mobility and electric vehicles sectors, Here

Wish to know everything about India’s EV market from one place? Check out the India EV Expert Guide, an 800 page comprehensive guide to the Indian EV marketHere



Categories: E-mobility, Electric Vehicles, EV OEMs Strategy, Indian E-mobility Strategy

Author - Narasimhan Santhanam


Thank you for reading this post – hope it was helpful. You can connect with me at narsi@eai.in. My detailed profile here and my LinkedIn profile here

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