BMW’s Plans for E-Mobility – EV Next
This post is a part of EV Next’s EV Perspectives.
EV Next, a division of EAI, is a leading market intelligence & strategic consulting firm for the Indian e-mobility sector.
BMW India started operations in January 2007. Wide range of its activities include a manufacturing plant in Chennai, a parts warehouse in Mumbai, a training centre in Gurgaon NCR and development of a dealer organisation across major metropolitan centres of the country. The company is testing its portfolio of electric vehicles in India.
Bavarian Motor Works, commonly referred to as BMW, is a German multinational company which produces automobiles and motorcycles. The company was founded in 1916 as a manufacturer of aircraft engines.
Automobiles are marketed under the brands BMW, Mini and Rolls-Royce, and motorcycles are marketed under the brand BMW Motorrad. In 2015, BMW was the world’s twelfth-largest producer of motor vehicles.
BMW is headquartered in Munich and produces motor vehicles in Germany, Brazil, China, India, South Africa, the United Kingdom, the United States and Mexico. BMW has significant motorsport history, especially in touring cars, Formula 1, sports cars and the Isle of Man TT.
- The company is studying the possibility of bringing in electric cars under its Mini brand to the country.
- BMW is already running a pilot with i3s electric cars in various metro cities, and will now keep a close eye on the products’ feasibility. The product was showcased at Auto Expo 2018.
|BMW i3s||BMW i8 Roadster|
- Jaguar Land Rover and BMW Group joined forces to develop next generation Electric Drive Units (EDUs) in a move that will support the advancement of electrification technologies, a central part of the automotive industry’s transition to an ACES (Autonomous, Connected, Electric, Shared) future in June 2019. While a joint team of JLR and BMW Group experts will engineer the EDUs, both partners will develop the systems to deliver the specific characteristics required for their respective range of products. The EDUs will be manufactured by each partner in their own production facilities.
Other Strategic Perspectives
Rudratej Singh, president and chief executive officer, BMW Group India, said in an interview “There is still considerable ambiguity around electric vehicles (EVs) in India at the moment” in february 2020.
- Currently BMW has a total of 12 electrified vehicles in its portfolio. In its bid to electrify the portfolio, the company has announced the target of doubling the sales of electric vehicles by 2021. The automaker also claims that it already has half a million electrified models on roads.
- BMW has already started the process of manufacturing new electrified models in the US. The company expects to have 25 EV or hybrid vehicles on US roads by 2023, two years earlier than it had already planned.
Read EV Next posts on the India electric vehicle strategy for these companies: ABB | ACME | Altigreen Propulsion | Amara Raja | Ashok Leyland | Ather Energy | Audi | Bajaj | BASF | Bharat Forge | Black & Veatch | Bosch | Continental AG | Denso | Exide | Exicom | Ford | Fortum | General Motors | Great Wall Motors| Greaves | Hella | Hero Electric | Honda | Hyundai | JBM | Kia | Kinetic Green | LG | Mahindra Electric | MG Motors | Nissan | Ola | Olectra | Panasonic | Piaggio | Porsche | Renault | Samsung SDI | Schneider Electric | Sun Mobility | TATA Autocomp | Tata Motors | Tata Power | Toyota | TVS Motors | Uber | UL | Volvo |
Know more on how EV Next can assist your business in your strategy for the e-mobility and electric vehicles sectors, Here
Wish to know everything about India’s EV market from one place? Check out the India EV Expert Guide, an 800 page comprehensive guide to the Indian EV market. Here
Categories: E-mobility, Electric Vehicles, EV OEMs Strategy, Indian E-mobility Strategy
About EAI and BioBiz for Bio-CNG
BioBiz for bio-CNG, EAI's specialized consulting division for bio-CNG, provides assistance in market research, strategy consulting, technology vendor/supplier finder assistance and more for the complete bio-CNG value chain – feedstock sourcing, logistics, pre-processing techniques, anaerobic digestion, biogas scrubbing, biogas upgradation, end user markets for bio-CNG and digestate, and more. Send a note to email@example.com if you wish to take BioBiz’s assistance for the Indian bio-CNG market.
About EAI & EV Next
EV Next, EAI's specialized consulting division, provides assistance in market research, strategy consulting, technology vendor/supplier finder assistance and more for the complete EV value chain - Li-ion & Lead Acid Battery Cells & Battery Packs, BMS, Battery Manufacturing equipment, EV charging station, battery swapping station, Li-ion & Lead Acid battery recycling, and for a range of electric vehicles - e-bikes, electric bicycles, electric scooters, electric motorbikes, electric autos, e-autos, e-rickshaws, electric trucks, electric LCVs, electric buses and more. Send a note to firstname.lastname@example.org if you wish to take EV Next assistance for the Indian electric vehicle market.